History to Know About Van Cleef & Arpels and the Alhambra Collection
From its family roots in Paris to its status as a global icon of luxury, Van Cleef & Arpels has defined fine jewelry for over a century. Here's what to know.
Van Cleef & Arpels is celebrated as one of the most prestigious fine jewelry maisons in the world, renowned for its exquisite craftsmanship, timeless designs, and luxurious creations that have adorned royalty, celebrities, and collectors alike. But how did this family-founded brand rise to such global acclaim, becoming a symbol of elegance and innovation in the world of fine jewelry? The answer lies in its rich history, groundbreaking techniques, and unwavering dedication to artistry, which have defined its journey since its inception in 1906.
Van Cleef & Arpels was founded in 1896 by Dutch diamond-cutter Alfred Van Cleef and Salomon Arpels, his son-in-law, hence the name. By 1906, they secured a storefront at 22 Place Vendôme in Paris, which made for their first-ever boutique. The brand, thus, was rooted in family alliance: Van Cleef had married Estelle Arpels in 1895. She was the daughter of a precious stone dealer. Their union also brought together an expertise in gemstones and jewelry craftsmanship that laid the foundation for a brand synonymous with elegance and innovation.
Estelle’s brothers, including Salomon in addition to Jules and Louis all became involved in the business. This familial collaboration fostered a creative environment that propelled Van Cleef & Arpels to the forefront of jewelry. The brand became renowned for its fine work and designs that often drew inspiration from nature and the arts. A hallmark of the maison is its "Mystery Set" technique, which it patented in 1933, that allows gemstones to be set with no visible prongs. This helps create a more seamless appearance on the jewelry. It’s aspects like these that exemplify the brand's commitment to pushing the boundaries of jewelry design and craftsmanship.
In 1968, the brand introduced the Alhambra collection, which features a four-leaf clover motif inspired by details on Granada's Alhambra Palace in Spain. The motif has not only become a symbol of luck and elegance, but it’s one of Van Cleef & Arpels’ most popular jewelry shapes.
Throughout its history, Van Cleef & Arpels has adorned royalty and celebrities, crafting bespoke pieces for figures such as Princess Grace of Monaco. Its creations have graced numerous red carpets and celebrity-studded occasions, cementing its status as a purveyor of luxury for over a century. Van Cleef & Arpels continues to blend tradition with innovation, creating timeless pieces that resonate with a global clientele.