The First Men's Fine Jewelry Collection From Louis Vuitton Is Inspired by Denim
The collection is equal parts wearable and luxurious.
This spring, Louis Vuitton debuts its first-ever fine jewelry collection for men. Dreamed up by Louis Vuitton Artistic Director of Watches and Jewelry Francesca Amfitheatrof, the 18-piece gold and diamond collection is influenced by the spirit of Gaston Louis Vuitton, Louis Vuitton’s grandson, who is remembered for being an ahead-of-his-time innovator.
It wouldn’t be a Louis Vuitton collection without a few nods to house DNA: the iconic trunk is shrunk down and transformed into an earring stud and miniature pendant, about the size of a sugar cube, in white gold and diamonds; the monogram comes to life most unexpectedly in a white gold signet ring.
A brand new blue titanium—dubbed Les Gastons Vuitton Blue—is paired with yellow gold in two rings, and, delightfully, in a pen pendant. While the pendant draws upon Gaston Louis Vuitton’s creative streak and penchant for travel, the blue hue was inspired by denim. “This collection is a bit like your pair of jeans,” says Amfitheatrof. “Everyone owns a pair, and the more you wear your jeans, the more you love them.”
Amfitheatrof has a knack for dreaming up couture-like high jewelry pieces, but also translating house codes into wearable, never-take-off-your-wrist pieces. Before Louis Vuitton, she was the first-ever female design director at Tiffany & Co., debuting the Tiffany T collection; her high jewelry collections for both Tiffany Blue Book and Louis Vuitton prove she can conjure confections worthy of discerning clientele who expect to be surprised by one-of-a-kind stones and craftsmanship. As Louis Vuitton expands its jewelry offerings for all genders, a sense of adventure and savoir-faire are at the forefront of the maison’s creations, no matter how big or small.
