After deleting every post on the Instagram profile, Balenciaga showcases Kim Kardashian as the star of the brand's latest campaign.

As <a href="https://www.lofficielusa.com/fashion/cristobal-balenciaga-signature-looks-sack-dress-egg-coat" target="_blank" rel="noopener">Balenciaga</a> joins the new wave of social strategies, a photo of <a href="https://www.lofficielusa.com/fashion/kim-kardashian-new-style-balenciaga-catsuit-fashion-met-gala-2021" target="_blank" rel="noopener">Kim Kardashian</a> has appeared on the brand's Instagram after deleting all previous posts. From the interior of her home in Calabasas, the actress and model poses for the second episode of Balenciaga's ongoing campaign for its <a href="https://www.lofficielusa.com/fashion-week/balenciaga-spring-summer-2022-pfw-runway" target="_blank" rel="noopener">Spring/Summer 2022 collection</a>, captured by photographer Stef Mitchell. The photos will be released in different phases with different friends of the brand as the protagonists. Among them are <a href="https://www.lofficielusa.com/fashion/balenciaga-lost-tape-collection-fall-winter-2022-demna-gvasalia" target="_blank" rel="noopener">Isabelle Huppert</a> in her Parisian home, model Tommy Blue, the model Marie-Agn&egrave;s Diene in her artist studio, and <a href="https://www.lofficielusa.com/fashion/justin-bieber-style-evolution-songs-baby" target="_blank" rel="noopener">Justin Bieber</a> photographed at his favorite Los Angeles recording studio.
Kardashian appears in the photo series dressed in pr&ecirc;t-&agrave;-porter clothes and accessories that represent Balenciaga's distinctive silhouettes and pieces, such as the iconic Hourglass bag, a Le Cagole bag with her initials monogrammed on the tag, and boots.&nbsp;New classics include the Bistro, Lady, and Jumbo Tote bags; stretch knee-length trousers; and the Bat, Stretch, and Wrap sunglasses. The campaign, which appears on a large scale right on the most famous facades around the world, starting with the Th&eacute;&acirc;tre de la Ville in the heart of Paris, focuses on those statement pieces that are now becoming new classics for Balenciaga.

The new Balenciaga campaign

Kim Kardashian Stars in Second Balenciaga Campaign

Tags

Related Articles

Fashion Week

Balenciaga Takes on 'The Simpsons' for Spring/Summer 2022

Fashion

Decoding Kim Kardashian's Brow-Raising New Style

Fashion

Balenciaga Presents 'Clones' for Spring/Summer 2022

Recommended posts for you

Fashion

An Inside Look at Thom Browne’s 10,000 Hour Creations for Ariana Grande and Cynthia Erivo

Pop culture

7 Things To Know About 'Emily in Paris' Star Philippine Leroy-Beaulieu

Pop culture

Charli XCX Takes on New York in Style Ahead of Saturday Night Live

Pop culture

F1's Hottest Drivers, On and Off The Track

Fashion

New NYC Store Openings in 2024

Film & TV

Everything to Know About the New 'Dune' TV Series, a Must-Watch

Travel & Living

The Most Chic Places to Have Thanksgiving Dinner in NYC

Fashion

Carolina Herrera's Resort 2025 Collection Captures the 'Intensity' of Mexico City