Fashion

Halle Bailey, Julia Garner, and Hanni Are the New Faces of Gucci Horsebit 1955 Bag

Gucci reintroduces its modern icon in new campaign.

The Horsebit is one of the most timeless symbols from the House of Gucci. In 2019, the equestrian-inspired hardware was reimagined into a range of handbags for Gucci's Cruise 2020 collection. Named and refined from an archival design introduced six decades ago, the Gucci Horsebit 1955 preserves the structured silhouette with a contemporary spirit, making it a versatile piece for any occasion and look.

Halle Bailey close-up pink backdrop Halle Bailey Gucci bag green backdrop

This season, Gucci reintroduces the modern icon with a new campaign starring NewJeans’ Hanni, Halle Bailey, and Julia Garner. The trio, seen together at the front row of Gucci's Fall/Winter 2023 show, make the Horsebit 1955 their own in a series of intimate portraits set against a rich-colored backdrop, showcasing the many facets and ways to style of the bag.

Julia Garner close-up red backdrop Julia Garner Gucci bag blue backdrop

Ahead of the release of the Horsebit 1955 campaign, Hanni also took to Instagram to share her interaction with Julia Garner and Halle Bailey on the set.

 

Hanni is set to perform at cult music festival Lollapalooza this August with her NewJeans members; Garner, who skyrocketed into superstardom with her performance in Netflix’s Ozark and Inventing Anna, will appear in a secret role in the upcoming horror film Apartment 7A, the prequel to Rosemary's Baby; meanwhile, Disney’s upcoming The Little Mermaid live-action musical will mark the Grammy-nominated singer Bailey’s movie debut.

close-up Hanni purple backdrop Hanni with red Gucci bag orange backdrop

Visit gucci.com to discover more.

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