From whimsical Alberta Ferretti dresses to faux fur by Oscar de la Renta, Taylor Swift’s Eras Tour doubles as a traveling fashion show. That's not to say its primary focus isn’t music, but apart from a toast to Swift's extensive discography, the tour's onstage looks have garnered a surprising cult following of their own.
Eras is a three (ish) hour show with 44 songs, broken up into 10 “eras,” and a mind-boggling 13 outfit changes—a logistical nightmare that only seasoned pop stars like Taylor, Beyoncé, or maybe Madonna could hope to accomplish.
Why so many outfits? Each era, much like her albums' sounds, are distinct and uniquely Taylor. For example, Fearless was a romantic mixture of teenage wonder and tribulation, Red represented the freedom of early adulthood (and the birth of the singer’s straight hair), while the electro-pop album Reputation was, in short, edgy Taylor. With each era being so different, how could Taylor possibly capture the angst of “Bad Blood” with the sweetness of a mustard Evermore Etro?
With glitter usually being the deciding factor between pop star costume and red carpet attire, Eras features ample “Bejeweled” on-stage ensembles. Though, the tour isn’t all sparkly bodysuits. Eras is a walk down memory lane with newfound perspective, a celebration of Swift’s illustrious career with hints of humor and nostalgia. Custom-made and straight from the atelier, each look a nuanced take on the singer’s story. Ahead, reminisce with each Eras Tour outfit to date.