Suffice it to say, we're in the market for white eyeliner and powder puffers. &nbsp;

<a href="https://www.tiktok.com/@alixearle?lang=en" target="_blank" rel="noopener">Alix Earle</a> is not an influencer, she's&nbsp;the influencer. If you didn&rsquo;t already know, Earl is a 22-year-old University of Miami senior taking TikTok by storm. Although Earle has been on the platform since 2020, her audience has increased exponentially over recent months. Now having amassed over 3.8 million followers (and counting), the creator has been spotted with the likes of <a href="https://www.lofficielusa.com/fashion/hailey-bieber-birthday-street-style" target="_blank" rel="noopener">Hailey Bieber</a> and other A-list celebs.&nbsp;
Best known for her &ldquo;Get Ready With Me&rdquo; (GRWM) videos where she prepares for a range of activities, whether it be a frat party or the gym, Earle&rsquo;s charm lies within her relatability.&nbsp;Each TikTok is warm and engaging, reminiscent of the tutorials and videos that defined the Golden Era of Youtube.
Amidst an atmosphere of contrived authenticity, Earle is refreshingly candid. A party girl at heart, Earle documents clubbing stories and a disheveled post-NYE bedroom laden with scattered clothes and old food. It's this personal approach to content creation that makes Earle feel less like an Internet stranger and more like a best friend.&nbsp;
That being said, Earle's recommendations are heeded by an audience of loyal fans. If she shares it, it sells&mdash; and fast.&nbsp;From <a href="https://www.lofficielusa.com/beauty/underpainting-tiktok-beauty-contour-makeup-trend" target="_blank" rel="noopener">makeup</a> to <a href="https://www.lofficielusa.com/beauty/travel-skincare-beauty-routine-tips" target="_blank" rel="noopener">skincare</a>,&nbsp;we at L'OFFICIEL have gathered Earle&rsquo;s beauty top essentials (all of which can also be purchased on <a href="https://www.amazon.com/shop/alix_earle" target="_blank" rel="noopener">her Amazon storefront</a>). See below:

You likely know all about white eyeliner if you follow Earle. According to the creator, white eyeliner brightens the eyes. Her pick? This one from Nyx. Affordable, smudge-proof, and cruelty-free, this product checks all the boxes. 
Nyx Mechanical Eyeliner Pencil in White, $4.74, <a href="​​https://www.amazon.com/NYX-Mechanical-Eye-Pencil-White/dp/B005G9E98O?hvadid=312111918905&amp;hvpos=&amp;hvnetw=g&amp;hvrand=3519610629354362029&amp;hvpone=&amp;hvptwo=&amp;hvqmt=&amp;hvdev=c&amp;hvdvcmdl=&amp;hvlocint=&amp;hvlocphy=9007768&amp;hvtargid=pla-522715508042&amp;th=1&amp;linkCode=sl1&amp;tag=uswtrack208-20&amp;linkId=aac2f6fb9dfcd59733323654079df69c&amp;language=en_US&amp;ref_=as_li_ss_tl" target="_blank" rel="noopener">Nyx Professional Makeup</a>

Add a couple of drops to your regular skincare products to achieve a sun-kissed look. This sold-out serum offers a bronzy glow, sans <a href="https://www.lofficielusa.com/beauty/sunburn-quick-recovery-healing-remedy-expert-tips" target="_blank" rel="noopener">UV damage</a>.
Drunk Elephant D-Bronzi Anti-Pollution Sunshine Drops, $36, <a href="https://www.drunkelephant.com/collections/serums/d-bronzi%E2%84%A2--anti-pollution-sunshine-drops-812343032064.html" target="_blank" rel="noopener">Drunk Elephant </a>

Drunk Elephant

This product is such a favorite of Earle that she once claimed to have paid well over its retail price when it sold out. Buildable, blendable, and compact&mdash;this <a href="https://www.lofficielusa.com/beauty/history-of-contouring-makeup-kardashian-drag-queens" target="_blank" rel="noopener">contour</a> wand is popular for a reason.
Charlotte Tilbury Hollywood Contour Wand, $40, <a href="https://www.charlottetilbury.com/us/product/hollywood-contour-wand-light-medium" target="_blank" rel="noopener">Charlotte Tilbury</a>

Charlotte Tilbury

This concealer provides all the coverage you desire without the cakey appearance you don't. The product contains shea butter to smooth, licorice root to brighten, and mango butter to condition, creating a crease-proof blurring effect on the skin.&nbsp;
Tarte Cosmetics Shape Tape Concealer, $31, <a href="https://tartecosmetics.com/shop/shape-tape-concealer-836.html" target="_blank" rel="noopener">Tarte Cosmetics</a>

Tarte Cosmetics

The name says it all. Perfect for a no-makeup-makeup look, this foundation makes for a radiant, flawless, finish.
Giorgio Armani Luminous Silk Foundation, $69, <a href="https://www.giorgioarmanibeauty-usa.com/makeup/foundation-makeup/liquid-foundation/luminous-silk-foundation/A041.html" target="_blank" rel="noopener">Giorgio Armani </a>

Giorgio Armani

Rare Beauty is a cosmetics company created by Selena Gomez, who appeared with Earle in a GRWM TikTok back in December. Earle uses the color &ldquo;Happy,&rdquo; but there are other 10 shades to choose from, each with matte or dewy finishes.&nbsp;
Rare Beauty Soft Pinch Liquid Blush, $23, <a href="https://www.rarebeauty.com/products/soft-pinch-liquid-blush" target="_blank" rel="noopener">Rare Beauty</a>

Rare Beauty

Earle is big on the importance of baking, and this is her powder of choice. Helping to color correct on a range of skin tones, this product makes for a naturally flawless look&mdash;matte, with a hint of sheen.&nbsp;
Huda Beauty Easy Bake Loose Baking &amp; Setting Powder, $35, <a href="https://hudabeauty.com/us/en_US/powder-and-setting-spray/easy-bake-loose-baking-and-setting-powder-HB00140M.html" target="_blank" rel="noopener">Huda Beauty</a>

Huda Beauty

It wouldn&rsquo;t be an Alix Earle GRWM without the beloved "powder puffer." Can be used with wet or dry cosmetics for an even application.
Pimoys Triangle Powder Puff Makeup Sponge, $9.99, <a href="https://www.amazon.com/dp/B09BL4DP46?asc_item-id=amzn1.ideas.3W0TDE2GK5HRO&amp;linkCode=sl1&amp;tag=uswtrack208-20&amp;linkId=39af89a2e3d9587102918846619d59f2&amp;language=en_US&amp;ref_=as_li_ss_tl" target="_blank" rel="noopener">Amazon</a>

Pimoys

Rather than an eyeliner that sits atop the skin, the product from this freckle pen descends into your foundation or skin for a natural-looking appearance. Try it out to replicate Alix&rsquo;s signature <a href="https://www.lofficielusa.com/beauty/freckles-what-you-need-to-know-before-switching-from-insta-filter-to-reality" target="_blank" rel="noopener">faux freckles</a>.
Freck Beauty Freck OG, $22, <a href="https://freckbeauty.com/products/freck-og?variant=18086761136199" target="_blank" rel="noopener">Freck Beauty</a>

Freck Beauty

The eyelash curler is integral to Earle's lash routine. The creator attributes her lifted look to this particular tool. Using this quality curler prior to mascara will ensure that your lashes appear voluminous throughout the day.&nbsp;
Tweezerman Classic Eyelash Curler, $15.50, <a href="https://www.tweezerman.com/classic-lash-curler.html" target="_blank" rel="noopener">Tweezerman</a>

Tweezerman

According to Earle, waterproof mascara is <a href="https://www.tiktok.com/@alixearle/video/7181978359633857838" target="_blank" rel="noopener">&ldquo;the only thing that works to hold a curl"</a> (especially if you have straight lashes). Worn at a party, the pool, or both, this mascara's hourglass-shaped applicator wand brings the drama.&nbsp;
Too Faced Better Than Sex Waterproof Mascara, $28, <a href="https://www.toofaced.com/product/23484/59117/eye-makeup/mascara/better-than-sex-waterproof-mascara" target="_blank" rel="noopener">Too Faced </a>

Too Faced

Earle doesn&rsquo;t just use one mascara, she uses two. After her Two Faced pick, Alix goes in with this product. The creator revealed that this extra step helps to&nbsp;lengthen and separate the lashes. 
Benefit Cosmetics Roller Lash Curling Mascara, $28, <a href="https://www.benefitcosmetics.com/en-us/product/roller-lash-curling-mascara?product=ROLLEEM01-FULL&amp;sku=EM01" target="_blank" rel="noopener">Benefit Cosmetics </a>

Benefit Cosmetics

Earle has been open about her struggle with cystic acne. The Mighty Patch Original is the creator's favorite spot treatment to minimize pimples overnight.&nbsp;For those who struggle with acne, these little&nbsp;hydrocolloid discs are a godsend.
Hero Cosmetics Mighty Patch Original, $12.99, <a href="https://www.herocosmetics.us/products/mighty-patch-original" target="_blank" rel="noopener">Hero Cosmetics</a>

Hero Cosmetics

In a world of <a href="https://www.lofficielph.com/beauty/the-next-generation-dyson-airwrap" target="_blank" rel="noopener">Dyson Airwraps</a> (another of Earle&rsquo;s favorites) and other pricey hair tools, this one's a bargain. Don't let the low price fool you, hers has already lasted for three years.&nbsp;
Double Ceramic 1-Inch Curling Iron, $22.99, <a href="https://www.conair.com/en/double-ceramic-1-inch-curling-iron/CD701GN.html?lang=en_US" target="_blank" rel="noopener">Conair</a>

Alix Earle’s Favorite Beauty Products

Tags

Related Articles

Beauty

Sadie Sink's Favorite Beauty Products

Beauty

Underpainting is TikTok’s Latest Beauty Trend

Beauty

9 Black-Owned Beauty Brands to Shop This Month

Recommended posts for you

Fashion

Inside Silvia Tcherassi's New Bal Harbour Boutique

L'Officiel Art

That Viral Duct-Taped Banana Just Sold for $6.2 Million

Pop culture

Inside Sabrina Carpenter and Barry Keoghan’s Relationship: Timeline of Key Moments

Fashion

Steph Curry on His Style and NBA Tunnel Walk Philosophy

Fashion

Discover Fashion Inspired by Lanzarote, the Canary Island Gem

Film & TV

Madelyn Cline Navigates Fame

Politics & Culture

The Shocking Tale of a NoHo Nightmare Tenant Who Scammed Across the Globe

Fashion

The Top Resort 2025 Trends, From Fringe to Animal Prints