Beauty

9 Black-Owned Beauty Brands to Shop This Month

Here are nine Black-owned beauty brands to shop from this August.

World-renowned makeup artist Pat McGrath

Shopping Black-owned didn't just end in 2020. August is officially Black-Owned Business Month, and it's crucial to keep uplifting these brands even when the month ends. The beauty industry still has work to do when it comes to inclusivity. While "The Fenty Effect" did give a push, there's more to be done. Join L'OFFICIEL as we celebrate these nine Black-owned beauty brands continually changing the cosmetics industry as a whole.

Pat McGrath's 10 shade Mothership palette
Pat McGrath Labs

The most prestigious makeup artist in the world has their own beauty brand. Pat McGrath is a world-renowned British makeup artist known for their artistry for significant runway shows. In 2015, McGrath launched her luxury beauty brand, creating innovative products she also utilizes on the runway. Pat McGrath Labs provides the runway-ready look accessible to everyone.

Pat McGrath Labs Mothership IX Eyeshadow Palette: Huetopian Dream, $128, Sephora

Fenty Beauty

Fenty Beauty by Rihanna changed the beauty industry completely when it was founded. "The Fenty Effect" is now a known phrase in the cosmetics industry because it pushed other brands to be more inclusive and intentional with their launches. While Fenty still continues this practice, other brands are still trying to catch up.

Fenty Beauty Sun Stalk'r Instant Warmth Bronzer, $34, Fenty Beauty

Fenty Beauty bronzer in the shade Island Gyal
Topicals fading cream and hydrating butter mask
Topicals

Topicals ia an up-and-coming Black-owned skincare brand everyone needs to keep on their radar. The faded serum and hydrating butter mask are some of the most raved-about products on skincare TikTok.

Topicals Duo for Dry, Sensitive Skin & Discoloration, $60, Sephora

Danessa Myricks Beauty

Denessa Myricks is another makeup artist-owned cosmetics brand creating multi-functional products for everyone. The Colorfix pigments come in three unique finishes and can be used as an eyeshadow, blush, or lip product.

Danessa Myricks Beauty Colorfix Foils, $18, Sephora

Danessa Myricks rose gold colorfix foil
cosmetics
Pattern Beauty

Created by actress Tracee Ellis Ross in 2019, this beauty brand is bringing a fresh perspective to natural haircare. If you're a natural-haired girl, Pattern Beauty is a brand right for you.

Pattern Beauty Hair Styling Cream for Curly & Natural Hair, $$42, Pattern Beauty

LYS Beauty

This confidently clean beauty company focuses on skin first and is committed to making you feel your most authentic self. 

LYS Beauty High Standard Satin Matte Cream Blush, $16, Sephora

A deep red cream blush by LYS Beauty.
Brioge's deep conditioning mask in a white jar
Briogeo

"Clean, natural, and effective." Founder Nancy Twine used her knowledge of her grandmother's natural beauty recipes to create this clean haircare company. Twine noticed store-bought natural hair products were lacking in performance and started brainstorming. Briogeo is clean haircare fit for everyone.

Briogeo Don't Despair, Repair! Deep Conditioning Mask, $39, Briogeo Hair

Uoma Beauty

Cosigned by the beauty industry's top influencers, Uoma ("beautiful") Beauty is here to stay. The inclusive beauty brand has a shade for everyone and welcomes all to their tribe.

UOMA Beauty Stay Woke Concealer, $25, Ulta

Uoma Beauty's stay woke concealer (medium skintone shade)
Keys Soulcare hydrating serum in a purple glass bottle
Keys Soulcare

Started by singer/songwriter Alicia Keys, Keys Soulcare is committed to making skincare and inner wellness synonymous. Keys' love for ancient beauty rituals and her own skincare journey inspired her to start this line. The soulful line can now be shopped by all.

Keys Soulcare Let Me Glow Illuminating Priming Face Serum, $26, Keys Soulcare

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