Culinary collective We Ona brings its creations to the U.S. for the very first time, beginning with a pop-up in Los Angeles during Frieze.

In 2019, Luca Pronzato founded We Are Ona, a global collective of private chefs showcasing culinary innovations at pop-up restaurants around the world. By partnering with local artisans and suppliers in unique locales, the group creates dining experiences that satisfy all five senses. As Pronzato explains, &ldquo;It was born from the traditional fine dining scene, with the desire to explore innovative ways of creating extraordinary experiences for our guests.&rdquo; As a continuation of the group&rsquo;s &ldquo;Art Tour&rdquo;&mdash;which has already taken them to some of &ldquo;the most in&circ;fluential art, design, and architectural fairs,&rdquo; such as Paris Design Week, Milan Design Week, and the Venice Biennale.&nbsp;

This year, We Are Ona partnered with the Los Angeles design studio Perron-Roettinger to bring their dishes to the U.S. for the very first time during Frieze LA in February. From traditional French goug&egrave;res made with local cheese to cr&ecirc;pes Suzette carmelized with California-grown blood oranges, the menu imbued signature French fare with LA &circ;flavors, bolstered by a tranquil West Coast ambiance.&nbsp;
After choosing LA as the first U.S. destination on We Are Ona&rsquo;s tour, the initial step for Pronzato was finding a space. As he says, dining &ldquo;is not just about the quality of the food; it&rsquo;s also really linked to the general atmosphere of the place: the architecture of the room, the music, the lighting, the scenography, the set design, and the pieces that the people are eating [with and from]: the tableware, the dishware, the glasses.&rdquo;&nbsp;

&ldquo;Dining is not just about the quality of the food; it&rsquo;s also really linked to the general atmosphere of the place.&rdquo;

Enter Willo Perron and Brian Roettinger, the creative duo behind Perron-Roettinger, the LA&ndash;based design studio most known for their work in conceptualizing Rihanna&rsquo;s 2023 Super Bowl Halftime Show performance. &ldquo;Brian and Willo are one of the most incredible design duos and creatives in the U.S., so it&rsquo;s such an honor to be collaborating with them,&rdquo; says Pronzato.&nbsp;
However, space is just one element in creating an atmosphere. The pop-up also featured benches, tables, and ceramic works by artist Peter Shire and centerpieces from Hot Cactus, a floral design business with an emphasis on cacti. All of these elements set the stage for a very inviting, very LA evening of expertly prepared cuisine.

We Are Ona founder Luca Pronzato photographed by Tanya Chavez.

Chef Collective We Are Ona Makes U.S. Debut at Frieze LA

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