Pop culture

Gisele Bündchen Has a New Job, and it Has Nothing to do with Fashion

The model is instead following her other passions.

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Gisele Bündchen may be spending time away from the runways, but her career is in full swing. The Brazilian Supermodel was just announced as a special advisor to the CEO and Board of Directors of DraftKings regarding environmental and social initiatives.

DraftKings, a platform for betting on fantasy sports, is partnering with the model to tackle the global challenges of sustainable development. In collaboration with Bündchen, the company has set a goal to plant one million trees by Earth Day 2022.

If DraftKings is looking to draw attention, Bündchen seems to be the perfect candidate for the position, having been recognized on Time Magazine's 100 Most Influential People in the World and 100 Fashion Icons lists. In addition, she has appeared in hundreds of campaigns for brands and on more than 1,200 magazine covers worldwide, and walked down the runway of almost 500 fashion shows.

The model is involved with several environmental and social organizations, such as the Projeto Água Limpa (Clean Water Project), which implements sustainable environmental management systems for water in Brazil. She has also been a Goodwill Ambassador for the United Nations Environment Program since 2009.

"Gisele Bündchen is a global icon who has utilized the platform she established in modeling, fashion, and entertainment, to lead and advocate for vital environmental and social causes," said DraftKings co-founder Jason Robins in a statement. "I believe that the strategic counsel and unique global perspective that Gisele brings to me and the board will be indispensable." 

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