Simone Rocha's Blooming Moncler Genius Collection Is Here
As the spring season rolls around and you're contemplating adding even more florals to your wardrobe, you (or that little Marie Kondo voice in your head that you haven't been able to shake off since your Netflix binge) may wonder, "How many times can florals be reinvented, anyway?"
The answer is probably the same that you'll get if you ask that of Moncler's puffer jacket: plenty, as we saw at the Moncler Genius Fall 2019 presentations. We certainly haven't seen florals the way Simone Rocha designed them for her Moncler Genius SS19 collection, which is why we'd add it to our closet in a heartbeat.
Across unmistakable Moncler silhouettes like blousons, parkas and of course, jackets, Rocha's daisies and anemones blossomed in ruffles, pearls, sequins, embroidery and appliqués that popped right out of their fabric canvas. Her unapologetically romantic touch extended to those fabrics, which includes lightweight nylons, dolmias, taffetas, and tulle.
The collection isn't just pretty to look at; it was designed specifically to protect you from the rain, which is why you'll also find PVC coats and aprons, flower-shaped goggles, floppy-brimmed hats and Wellington boots with broderie anglaise cut-outs in the mix.
To accompany the collection, Rocha created a film with Tyler Mitchell that shows us how all those pieces gracefully come together. In it, girls clad in her creations frolick about in a garden, tending to its blooms and soaking up the sun. The dance of those garden nymphs is hypnotic and enthralling — much like the effect that Rocha's collection has. Watch it below:
The 4 Moncler Simone Rocha SS19 collection is available at Moncler boutiques and moncler.com.