BTS' Jin Is Gucci's Newest Global Ambassador
Fresh out of his military service, the K-pop superstar is making moves in all realms, including fashion.
It has been full steam ahead for Jin of the K-pop superstar group, BTS since he ended his military enlistment duties. The latter had him away from the public eye for almost two years, but now, fans across the world are rejoicing as the oldest member of the group has shown up in countless new projects. The latest? His freshly announced ambassadorship with Italian luxury label, Gucci.
Although it had been speculated on by fans for some time, the news became official after a highly-anticipated announcement from Gucci. The label's creative director, Sabato De Sarno, remarked, "I am very excited to welcome Jin as Global Brand Ambassador. His warm and kind personality is truly magnetic, and his style is simply unique. He is a generous and extraordinary artist who is able to move people with his music, which makes us even more honoured to share this journey with him.” As a global brand ambassador, Jin is slated to work with De Sarno on future campaigns as a face of the maison. He joins an illustrious list of Gucci family members including NewJeans' Hanni, IU, Jannik Sinner, Alia Bhatt, and many more
Jin echoed De Sarno's sentiments. When asked about his new role, the idol said in a statement, “Gucci is an iconic brand with a long-standing heritage and modernity. It is meaningful and thrilling to be a part of such a house." This announcement comes after news broke that Jin was appointed the global brand ambassador of FRED Jewelry, proving his undeniable presence in the fashion realm with no signs of slowing down.
The BTS member also had the prestigious role of being a torch-bearer at the 2024 Paris Olympics as one of South Korea's representatives. His participation garnered huge international attention and fans across the world were delighted to see their favorite artist carry out this highly regarded task. As the singer waits for his fellow members to complete their mandated military service, there are sure to be more buzzy fashion moments in his future.
