The fluffy brow is the beauty trademark of 2021.

If thin and overplucked <a href="https://www.lofficielusa.com/beauty/eyebrow-cuts-trend-hip-hop-rihanna-runway" target="_blank" rel="noopener">brows</a> with high, rounded arches were the trademark of the '<a href="https://www.lofficielusa.com/fashion/90s-outfits-celebrity-fashion-making-comeback" target="_blank" rel="noopener">90s</a> and early '<a href="https://www.lofficielusa.com/fashion/y2k-fashion-inspiration-2021-instagram-celebrity-style" target="_blank" rel="noopener">00s</a>, celebrities like <a href="https://www.lofficielusa.com/pop-culture/cara-poppy-delevingne-selling-million-dollar-home-jared-leto-instagram" target="_blank" rel="noopener">Cara Delevingne</a>, <a href="https://www.lofficielusa.com/pop-culture/things-we-learned-from-taylor-hill-instagram-model" target="_blank" rel="noopener">Taylor Hill</a>, and&nbsp;<a href="https://www.lofficielusa.com/film-tv/lily-collins-alber-elbaz-interview-mank-emily-in-paris-lanvin" target="_blank" rel="noopener">Lily Collins</a>&nbsp;brought to the <a href="https://www.lofficielusa.com/beauty/beauty-trends-2010s-makeup-hair" target="_blank" rel="noopener">2010s</a> thick brows with squared corners and feathered edges. Now, in 2021, the so-called soap brow trend technique has come along, taking over our social media feeds in the form of <a href="https://www.lofficielusa.com/travel-living/mirror-trends-instagram-ultrafragola-gustaf-westman" target="_blank" rel="noopener">selfies</a> of&nbsp;brushed, slicked-up brows with a fluffy finish.
Populating <a href="https://www.lofficielusa.com/pop-culture/tiktok-accounts-follow-guide-2020" target="_blank" rel="noopener">TikTok</a> videos and Instagram posts from influencers, celebrities, and <a href="https://www.lofficielusa.com/beauty/celebrity-makeup-artists-of-color-instagram-pat-mcgrath-sir-john" target="_blank" rel="noopener">makeup</a> artists alike, the new soap brow trend is achieved by using a bar of soap and a spoolie to shape and keep your brows in place instead of a brow gel. While this trick has been recently repopularized by beauty bloggers, plenty of makeup artists like <a href="https://www.youtube.com/channel/UCKrrATalRpJ-H5ltP788DkA" target="_blank" rel="noopener">Linda Hallberg</a>, who has one of the most popular soap brow tutorials on YouTube,&nbsp;have always preferred soap to groom eyebrows during photo shoots because of its stronger hold on <a href="https://www.lofficielusa.com/beauty/haircare-golden-rules-perfect-hair" target="_blank" rel="noopener">hair</a>&mdash;plus, it's one of the most affordable beauty hacks out there.
If you are curious&nbsp;to hop on the soap brow trend, be advised that&nbsp;you can't just use any old soap that's lying around your bathroom. The most important factor you should take into consideration when looking for the right soap is glycerin, known for its low pH,&nbsp;so as to prevent <a href="https://www.lofficielusa.com/beauty/romantic-rose-smokey-eye-makeup-trends-news-pink-eyeshadow" target="_blank" rel="noopener">eye</a> irritation when applying the soap with a spoolie brush directly onto your <a href="https://www.lofficielusa.com/beauty/full-eyelashes-trend-2021-beauty" target="_blank" rel="noopener">brows</a>. Also, make sure that you opt for a transparent soap to avoid leaving eyebrow hair with white residue. Here, L'OFFICIEL rounds up some soap brow looks to convince you to try the trend.

How to Get the Instagram-Favorite Soap Brow Trend

L'OFFICIEL USA December 2024 - Julianne Moore Cover

L'OFFICIEL USA November 2024 - Salma Hayek Pinault Cover

L'OFFICIEL HOMMES USA October 2024 - Rupert Friend Cover

L'OFFICIEL HOMMES USA October 2024 - Joseph Quinn Cover

L'OFFICIEL USA September 2024 - Fall Fashion Cover Featuring Supermodel Sasha Pivovarova

L'OFFICIEL USA June 2024 - Nicole Kidman Cover

L'OFFICIEL USA June 2024 - Megan Thee Stallion Cover

L'OFFICIEL USA May 2024 - Jackson Wang Cover

L'OFFICIEL USA May 2024 - Natalie Portman Cover

How to Get the Instagram-Favorite Soap Brow Trend

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