The New Skin Caviar Luxe Cream Has Arrived
La Prairie's famous Skin Caviar Luxe Cream is evolving and this year exploits the metabolic power of caviar to lift, firm, and deeply nourish. All this, accompanied by a collaboration with the artist and designer Sabine Marcelis.
Almost a century ago, the Swiss physicist and doctor Paul Niehans already dreamed of holding time in the palm of his hands, and thus making beauty eternal. So in 1931, after years of innovative research, his cell therapy was born. At Clinique La Prairie, he then offered this exclusive treatment to a select few—including Pablo Picasso, Marlene Dietrich, and Greta Garbo—maintaining that rejuvenation was not just about adding years to life, but rather life. to those years.
It was not until decades later, in 1987, that La Prairie's Skin Caviar collection was born. Avant-garde, daring, and unique, it quickly became an icon, a guarantee of eternal youthfulness for the skin. But we have to believe that this ingredient had not yet revealed all its secrets, since the Maison's scientists have found new virtues in it this year: caviar is also said to have the power to stimulate the skin's metabolism. Indeed, over time, our cellular activities become less efficient, and only a perfectly balanced cocktail of nutrients can reverse the signs of aging. Motivated by this phenomenon, La Prairie has applied an exclusive biological transformation process to natural caviar, an ultra-rich source of over 300 different natural nutrients that stimulate the skin's essential metabolic pathways. Thus was born Caviar Micro-Nutriments, and merged with Caviar Premier, this formula then gave birth to a re-invented Skin Caviar Luxe Cream.
The reinterpretation of this iconic cream also offers two distinct textures. The first is intended to be rich and velvety, while the Sheer version is its light and airy alternative. They are housed in La Prairie's signature cobalt blue pot, which itself has its own little story. In 1982, the artist Niki de Saint Phalle created a perfume in her name and the design studio she worked with shared its offices with La Prairie. For the artist, the iconic cobalt blue used in her work symbolizes femininity, audacity, strength, and serenity – the same attributes as those of the future Skin Caviar collection. This is how La Prairie seized its signature shade of blue and began its love affair with the art world.
It continues in particular today through a partnership with Art Basel, and this year more precisely with Sabine Marcelis. Unveiled last June during this contemporary art event, the Cobalt House is an immersive experience imagined by the Dutch artist, merging the worlds of beauty, science, and design, on the occasion of the 25th anniversary of the iconic Skin Caviar Luxe Cream. She not only appropriated the cobalt blue jar and its signature cream but also created a limited-edition treatment object, a spatula to apply the cream and massage the face at the same time, enriching this now-famous treatment ritual. "The light, color, and material are three things I always come back to for each project, " explains Marcelis. “The Cobalt House aims to create this duality of spaces and experiences: first you see the outer layer, the intense blue of the glass, then you enter this beige space where it is quite the opposite, with forms and soft curves, and finally where you find yourself immersed in the cream itself,” she describes. Last year, the artist approached La Prairie through the Women Bauhaus Collective mentorship program, proving once again the close link between La Prairie and art, but especially the women who evolve there.
