Beauty

How to Perfect the Demi Method Makeup Trend

The new and improved "no makeup" makeup look.

lana condor in a black lace dress with demi method makeup
Photo via Instagram/@lanacondor

If you've found yourself on the beauty side of TikTok, you have probably come across the ongoing demi method makeup trend. You may be asking yourself "What is demi method makeup?" Let's dive into this new viral TikTok trend. New makeup trends are constantly making waves on TikTok, be it latte makeup or pumpkin spice makeup. Now, demi method makeup takes its place on the ever-growing list. Much like the "no makeup makeup trend", demi method makeup trend showcases the clean girl aesthetic while going for color correction and concealing.

Like every other beauty "trend" on TikTok, the technique has been around for years, but it's makeup artist Cara Brook who is credited with giving it a strong presence on social media.

The key lies in the strategic placement of sheer, buildable products like lightweight foundations, dewy highlighters, and soft blushes to enhance the skin's texture and luminosity. To achieve the demi method makeup look, start by prepping your skin with a hydrating primer to create a smooth canvas. Opt for a lightweight, sheer foundation or tinted moisturizer that matches your skin tone, and apply it sparingly to even out your complexion while letting your natural skin texture shine through. Use a creamy, subtle blush to add a hint of color to the apples of your cheeks.

Skip heavy contouring and opt for a soft, natural-looking bronzer to gently define your features. Next, focus on enhancing your skin's natural glow by applying a liquid or cream highlighter to the high points of your face, like the tops of your cheekbones, brow bones, and down the bridge of your nose. Finish the look with a swipe of a sheer lip balm or a nude lipstick to complete the effortlessly radiant effect. This approach celebrates individual beauty, steering away from heavy, full-coverage makeup in favor of a fresh, youthful look.

The demi method empowers individuals to embrace their natural features while still enjoying the transformative power of makeup. It's a game-changer for those seeking a more effortless and luminous approach to beauty. While a relatively simple makeup theory compared to other TikTok beauty aesthetics, it still takes time and practice to master — but soon enough, you'll be applying the demi method like a pro.

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